Android tablet OS naming issues

One of the key reasons, I believe, users are not buying in to Android tablets is the OS naming system.  This together with version control and the next big thing always being better than whats on the shelf, together with being just a few months away is causing low sales and customer non satisfaction.

In particular, the use of version numbers and the ridiculous naming system that end users simply do not have the time to comprehend.

Sure, geeks understand Android tablet OS names perfectly fine.  Names like Honeycomb for Android 3.0 and others are easier to say I guess, but mass market users haven’t got a clue.  Such naming conventions mean ANY Android tablet coming onto the market is not able to achieve impulse buy status as users simply do not understand which is best.  Its the same confusion one finds in Best Buy when looking for a new PC.

A few years ago, PC’s came with processors which were easy to differentiate between one another.  A 3.3MHZ processor was clearly better than a 3.1 MHZ processor.  But try buying a modern pc and you are left stumped as you try to figure out just which processor really is better.  I had to resort to online speed tests to break a decision deadlock just this past weekend and Best Buy stores lost an easy sale to Dell (I managed to procure a Dell discount voucher online as I was searching for the speed test tables, something I wouldn’t have done if I had just purchased from BB while in their store with Credit Card in hand).

Combine the Android tablet operating system naming with the rumour mill and the fact the cutting edge Android version is always light years ahead of the ones on the shelf and you’re left with a difficult decision that most buyers struggle with.  Do they buy the 2.3 Android tablet right now or wait a month for a 2.3, both of which lack the features talked about in online tech previews of the Honeycomb 3.0.  Then by the time Honeycomb comes out the previews will be showing off the latest Android 4.0!

Customers are not buying and those are the main reasons why.

I think it Google needs to take steps soon, and quick, if Android tablets are going to be anything like what they have the potential to be in the near future.

3ds model unboxings and reviews

which 3ds model should you get?

Mike here.  I just spent 3 hours on Youtube finding you guys the very best unboxing videos for the 3ds.  This is the very best out there to help you make that decision.  (I like the black!)

Heres the first batch, watch some 3ds unboxing videos to help you decide which model to get before you decide which games to grab.  We’ve picked out the very best youtube has to offer.  Enjoy!
Continue reading

Mobile Tech Innovation and the $100 million opportunity

Mobile manufacturers are running scared.

Market share is collapsing.  New products are being sold to customers with no benifits, obvious or otherwise.  There is little to no innovation, mobile tablets are everywhere with poorly designed software and rushed products design, and to top it all off we have Apple losing its sheen. The old heirarchical business structures just can’t compete on speed of innovation with modern tech startups and thats precisely why I say we need a disruptive 3.0 in the mobile product space.

Heres the bullets:

  • Innovation – Over the last 3 years mobile phone design has pretty much centered around “copy Apple”. It doesn’t matter what actual features your customers are begging you for (*cough* flash *cough*), just copy Apple and you get to keep that cushy CEO chair. What has this led to? Well how about every single product on the market today being Continue reading

Kevin Roses’ new venture – Milk

Kevin Rose has announced his new startup, Milk Inc.

Rather than focus on one particular idea, as is the norm for a startup, he’s decided to take a fresh approach and focus on brainstorming a ton of ideas until something sticks to the wall.

He’s teaming up with Continue reading

Is the 3ds worth it

Here I discuss some of the main points to consider when buying a Nintendo 3ds if you already have a ds.

Here are the top things to seriously consider if you want to get a Nintendo 3DS – Cosmo Black! OR MAYBE THE Nintendo 3DS – Aqua Blue?

Price – The current price is $249.99.  Thats quite a high price, but then the 3DS was only released about a week ago!  Even so, this price does seem quite significant, especially against the competition of the ipod touch.  Breaking it down and looking at previous Nintendo console cycles, we can quite easily see Nintendo like to base their console output on 5 year cycles.  This means they bring out a new product (like the nintendo 4ds say!) every five years.  The easy maths then amounts to:

$250/5 years = $50 a year.

So buying it right now works out to be $50 a year.

Now thats about $5 a month.  Not Bad!.

However, I think the price will drop fairly quickly as no one seems to be buying and the games are getting average at best reviews from the main game review websites.  I would suspect it will Continue reading